30 YEARS OF GIVING BACK!
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PUT YOUR MONEY
WHERE YOUR MOUTH IS
Help us raise the next half-billion dollars
to care for, protect or feed those in need – one
Lipstick at a time!
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RAISED GLOBALLY
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LIVES CHANGED
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MORE COLOURS.
MORE CAUSES.
M·A·C VIVA GLAM has expanded its mission to support gender, sexual, racial and environmental equality – now in FOUR impactful shades of M·A·Cximal Silky Matte Lipstick.
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MEET THE NEW
VIVA GLAM GIRLS
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THIS LIPSTICK FUNDS.
KIM PETRAS SERVES.
Pop sensation
Kim Petras regularly uses her global platform to advocate for the LGBTQIA+ community and M·A·C VIVA GLAM partners like the
Trevor Project.
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THIS LIPSTICK SAVES.
DANNA SLAYS.
Singer, actress, songwriter and producer Danna is passionate about women’s equality and uses her voice to support underserved communities around
the globe.
YEARLY IMPACT REPORT
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DID YOU KNOW... M·A·C VIVA
GLAM HELPS 1+ MILLION PEOPLE
GLOBALLY EACH YEAR?
30 years and 19+ million lives changed later, M·A·C VIVA GLAM remains committed to caring for, protecting and feeding those in need – one Lipstick at a time. Learn more about how your purchase is making an impact around the globe – and right here at home.
YOU HAVE THE POWER TO SUPPORT
OUR CHARITABLE PARTNERS
1 VIVA GLAM LIPSTICK
AT A TIME
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1 VIVA GLAM LIPSTICK PROVIDES
2 FULL DAYS OF MEALS TO A YOUNG PERSON.
HETRICK-MARTIN INSTITUTE
(NYC)
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1 VIVA GLAM LIPSTICK PROVIDES
A FULL YEAR OF SCHOOL SUPPLIES
TO A CHILD IN NEED.
GRASSROOT SOCCER
(SOUTH AMERICA)
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1 VIVA GLAM LIPSTICK REMOVES
16,286 PLASTIC WATER BOTTLES
FROM OUR PLANET.
PLASTICS FOR CHANGE
(INDIA)
30 YEARS OF
GIVING A GLAM!
SEE OUR HISTORY
The glammest highlights, legendary faces
and iconic shades from the feel-good history
of M·A·C VIVA GLAM.